Analysis of sense of places effect on tourist’s length of stay in the Khota Baru cultural heritage zone


  • Nik Mohamad Aizat Nik Mohd Adib International Islamic University Malaysia
  • Syakir Amir Ab Rahman International Islamic University Malaysia



the sense of place, heritage site, tourist length of stay


Heritage and cultural tourism are part of the tourism industry that must be maintained sustainability. Therefore heritage tourism destinations must be able to carry a “sense of place” as its focus. A sense of place is essential in attracting tourists to visit heritage sites for a long time. This article aims to assess the relationship between the Sense of Place between tourists, domestic and international, and the length of stay in the Kota Bharu Cultural Heritage Zone. A total of 445 tourists participated as respondents by filling out a questionnaire survey. At the same time, data analysis was carried out using One way ANOVA. The results showed that the Sense of Place in the Kota Bharu Cultural Heritage Area affects tourists' length of stay with eight correlated scales. Those eight scales are authenticity, historical value, distinction, harmony, maintainability, and cleanliness. This study also finds several important implications for local governments and tourism practitioners in maintaining a tourism destination's economic and social attributes. This study is expected to serve as the basis for future studies related to the design of urban areas and other heritage tourism sites


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Author Biography

Syakir Amir Ab Rahman, International Islamic University Malaysia

Syakir Amir Bin Ab. Rahman obtained his Bachelor of Urban and Regional Planning from International Islamic University Malaysia (IIUM) in 2009, MSc. Real Estate from Universiti Teknologi Malaysia (UTM) in 2011, and PhD. in Built Environment from IIUM in 2016. He joined IIUM as a Kulliyyah member of the Department of Urban and Regional Planning in 2016. His research interests are urban and regional planning; and tourism planning and development. He has been invited as a keynote speaker and presenter in numerous conferences local and overseas and has published numerous internationally- refereed journals and conference proceedings. Dr. Syakir Amir is a registered graduate member of the Malaysian Institute of Planner (MIP) and actively undertakes research and consultancy for government and private agencies. Presently Dr. Syakir Amir is a Head of Department of Department of Urban and Regional Planning, Kulliyyah of Architecture and Environmental Design since January 2017.


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How to Cite

Adib, N. M. A. N. M., & Ab Rahman, S. A. (2020). Analysis of sense of places effect on tourist’s length of stay in the Khota Baru cultural heritage zone. EMARA: Indonesian Journal of Architecture, 6(1), 23–32.